Pushdown

Sizes: For this format, if you want to run 970x250, you need an image of this size, and an image with a slightly smaller size, for example 970x200, so as to make that pushdown effect on hover

Description: When delivered, this ad is displayed as any other standard graphic element on the web page. After moving the mouse pointer over the ad (or clicking an element that triggers the action), it expands (grows in size), pushing down the content. Clicking the creative redirects users to the landing page.

CTR level: positioning dependent

Vieability rate: positioning dependent